Robe Di Kappa’s first retail shop in China is now open to domestic consumers at Beijing Oriental Plaza. What Robe Di Kappa will show us is the power of Independence and Self-confidence, self challenge and the innovation power built in gene. RDK’s first retail space adopts deep blue color, which is profound and full of future sense of technology as its base tone, forms high contrast with saturated blue and warm white, and reflects bright light with smooth furniture textile. Utilization of contrast color and light design highlights RDK’s Italian origin on one hand, and on the other, builds the warm atmosphere of high-end fashion presented by RDK.

In Italy in 1980s, elegant and simple creative design was well known in the world. Utilization of new fashionable material and conceptual expression of profile and color are filled with artists’ exploration and thinking with respect to people’s lifestyle.

Therefore, RDK applies the artistic exploration and thinking to creative production of all shop props. The design initially adopts OMINI double-person marking contained in RDK LOGO to extend to three geometrical profiles, which runs through the entire design style. Trapezoid full of sense of future, oblique and symmetrical double rectangle, and the tridimensional shape derived from mapping and overlapping of the double-person marking, all reflects RDK’s speculation towards lifestyle and sports philosophy.

Enriched streamline shape, material full of sense of reality, flexible application, ultra-large furniture, side-mounting wave-like clothes arrangement, a couple of reflection surfaces formed by penetrating and slant glass wall and showcase, are just like a future sports space which is intended to convey low-profile and extremely elegant high-end sports sense as well as RDK’s brand implication by using the simplest expression and language.